{"product_id":"el-rubi","title":"El Rubí","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eA stellar coffee from El Rubí and our friend, Wilder Lazo. Our second time featuring this incredible Sidamo from El Rubí. In the cup we get intense Bergamot, juicy Key Lime, and a sparkling citric acidity.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eWilder Lasso (or Lazo) is actually a veterinarian specialized in livestock farming. As the coffee price continued to decline in 2016 and his father fell seriously ill, he decided to bring the family farm up to speed together with his brother. Initially, their coffees scored between 80-83 points on the cupping scale, despite elaborate processes and preparations. Wilder started examining soil samples and using targeted nutrients and fertilizers to neutralize the pH value, thereby increasing the availability of nutrients for the coffee trees. He refers to this as precision agriculture.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eAfter harvest the cherries are pulped immediately, which Wilder puts into blue fermentation tanks with the lid on and lets it ferment without water during 30 hours. After that it’s fully washed and dried in marquesinas during 14 days.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"layoutArea\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThis Sidamo Heirloom is the result of a happy experiment. Our exporter together with Wilder tried to germinate a sample of green coffee and they made it. 1.200 coffee trees are growing at El Rubi farm and this is the first small real harvest with a beautiful cup profile: floral and spicy with a creamy body and tropical fruits.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"September Coffee Company","offers":[{"title":"Default Title","offer_id":43794150621250,"sku":null,"price":51.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2464\/3811\/files\/AC428B7A-940F-47A7-B14F-C39E6004354F.png?v=1779907294","url":"https:\/\/dayglow.coffee\/products\/el-rubi","provider":"Dayglow Online","version":"1.0","type":"link"}