Dayglow started as an idea that great coffee from around the world should be easy to get. We thought a lot about the disconnect between the home barista and subscription companies. Typically there’s a selection for everyone but the marketplace gets saturated with too many low tier options and confusing descriptions. When you receive your coffee you are then left with nothing but a rough idea of what you should taste in the cup. At Dayglow you’ll find only the best coffees from the best roasters in the world and we’ll help you brew it. As subscribers you’ll have access to training videos, blogs and more. Our education team is here to consult with you and your equipment to make sure you make those “tasting notes” become more than just nonsense.
Our retail locations add depth to the online marketplace. We feature La Cabra from Denmark and Little Wolf of Massachusetts. In addition we carry a rotating lineup of amazing roasters around the world( Not Minneapolis) You can pick up your subscriptions, consult about your home equipment and cup with our team. You want to learn more about coffee and we want to help.



Tohm had a unique upbringing in coffee. Spending the last several years touring in bands he started working in coffee shops to make money on the side. What blossomed was a passion towards innovation and education. Tohm spent most of his career running the specialty concept bar Theorem by Portola Coffee Roasters in Costa Mesa, CA. As Director of Coffee, Tohm looks to showcase vibrant and clean coffees on the site and cafes. 

Contributors and staff


Andreas Willhoff is the director of education at Halfwit Coffee Roasters and the director of operations at The Wormhole, a Chicago craft coffee shop. From teaching Marine Science to middle school students in Alaska, to being an English Composition instructor at Southern Illinois University, to heading the training program for Halfwit, Andreas always had an eye for education. He brings all of his previous experience to Dayglow, with a focus on mechanics, theory, and collaboration. 


Eric Gulley has been a barista in Orange County over the past three years, and currently can be found at Bad Coffee in Costa Mesa. He also works as a high school English teacher and as a boat captain.  In his free time, Eric enjoys playing and listening to “dad rock”, slaying fish, and spending time with his wife and cat